6 Easy Techniques to Increase Website Traffic

Have you been recently struggling to increase your website traffic to no avail: Tried some various methods yet no solid results were acquired? Then today is your lucky day. There are many techniques that can be used to increase your website traffic.

However, today I will be sharing with you the 6 easiest techniques guaranteed to bring changes and increase your website traffic.

1. Use Social Media

Yes your website has great content but is it enough to wait for a few visitors to see it?

I know your answer will be No. So, to reach more audience, you need to be proactive. Using social media channels to promote your content will go a long way to increase traffic.

The most ideal channels include:

·        Twitter

·        Facebook

·        Instagram

·        LinkedIn

With these channels you will be able to reach out to a wider audience. This will in turn persuade then to visit your website for more posts and other information.

2. Invest In Email Marketing

According to the Radicati Group study, there were 3.8 billion email users during 2018. With these statistics, it is clear that emails are a big part of society. To be able to stay in touch with your customers, you can start sending regular newsletters and promotional offers through email.

To ensure the customers read the email, carefully consider the title to put in the subject line. Also, write captivating information and link the most interesting pages. However, make sure you regulate the times you send the emails; this will save you from customers deleting or unsubscribing your email.

3. Write Captivating Content

No matter which marketing strategy you use to bring forth visitors to your website, if your content is not captivating, they will surely bounce without a second thought. This will not be good for your traffic report.

There are many ways to make a content captivating, below are some factors to help you achieve that.

·        Write a catchy title followed by a compelling content

·        Use short paragraphs, this can be between 2-3 lines

·        Include some real life experience stories

·        Read the content aloud as you write. This will enable you to note the awkward phrases as well as grammar errors.

4. Ensure Your Site Is Not Only Responsive But Also Loads Fast

With most people using mobile devices to access the internet, it is essential for your site to be responsive to them. In addition, make sure the content is visible even to the small screens.

Furthermore, ensure it loads fast enough. This means it should not take more than 2 seconds to load any webpage as well as images.

5. Regularly Research Your Competitions

To be able to stay ahead, it is important to regularly check out your competition. This can include certain software known as BuzzSumo. This software enables you to check out what topics are mostly read by readers.

With this information, you can have an idea of what your next content will be about.  This will help you to bring more traffic to your website.


6. Monitor Your Website Traffic

To be able to know if you are making any progress, monitor your website regularly. This could be a few times a week. The best way to do this is by using the Google Analytics which is free of charge.

When you keep an eye on your website, you will surely know where your website traffic is coming from.

Bottom Line

No business wants to lose or get stuck when it comes to their website traffic. Therefore, if you want to see some positive changes, implement the above techniques.

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